MOORESVILLE, N.C. – Greenworks is redefining Earth Month celebrations with its “Earth Day, Every Day” initiative, demonstrating that environmental responsibility shouldn’t be confined to April. The electric outdoor power equipment leader has launched a month-long series of events and promotions aimed at making sustainable living accessible and rewarding throughout the year.
Celebrity Partnerships Showcase Eco-Innovation
The company has partnered with celebrity craftsman Chip Wade to landscape The Perch Luxury Treehouses using Greenworks’ battery-powered tools. This collaboration highlights how professional-grade results can be achieved without gasoline-powered equipment. Wade will further demonstrate the tools’ versatility in reforestation efforts around the property, utilizing Greenworks’ 60V system for erosion control and tree planting. Country artist John King will similarly showcase the tools’ effectiveness on his new Georgia property, blending sustainability with southern living.
Grassroots Engagement Through Social Media
Greenworks is engaging consumers directly through interactive social media campaigns. Followers can win premium electric equipment, including bikes and pressure washers, by participating in platform-specific challenges. The initiative culminates in May with the “Why Green & Me” video contest, offering nearly $2,000 in prizes for the most compelling sustainability stories. These efforts aim to transform environmental consciousness into tangible action.
Spring Promotions Drive Sustainable Upgrades
Timed with peak yard work season, Greenworks is offering special discounts across its product lineup. From 24V hedge trimmers to 82V commercial-grade mowers, these deals lower the barrier to eco-friendly equipment adoption. The promotions particularly target homeowners looking to replace aging gas-powered tools with cleaner alternatives.
Two Decades of Battery Innovation
With 20 years of experience in cordless technology, Greenworks continues to expand its five-battery ecosystem. The company’s 60V and 80V lines now deliver performance rivaling traditional equipment, while maintaining zero emissions and significantly reduced noise pollution. As CEO Yin Chen notes, “Our tools prove sustainability doesn’t require compromise – you can care for your lawn and the planet simultaneously.”
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